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Creepy Contagion: How Fakebook Wired Black Minds like Skinner Rats—and Why Abibitumi Is the Antidote

DID YOU KNOW? The Unseen Experiment on Black Feeds

Most Black folks have never heard that in January 2012 Facebook data scientists secretly ran a week-long emotional contagion study on 689,003 users, manipulating the content of their News Feeds to filter out either positive or negative posts and then tracking how users’ own status updates shifted in tone. Published in the Proceedings of the National Academy of Sciences in 2014, the paper by Kramer, Guillory, and Hancock showed that when positive expressions were reduced, people wrote fewer positive and more negative posts—and vice versa—even though the per‐user effect… Read more here: http://abibitumi.com/fakebook